Accor Hotels

Ibis Grandparents

When you have to facetime your squad back home.

BRIEF

Accor’s Ibis Styles hotel chain is a modern version of the budget Ibis brand which offers stylish rooms with amenities at an affordable price. The hotel chain wanted to create a commercial to showcase the wifi connectivity in the hotels.

SOLUTION

We created a simple campaign that appealed to all generations. By showcasing the struggles modern grandparents go through every day as they navigate the newest technologies. As part of the campaign, we created two identical versions for two different markets by replacing the actors with local actors.

RESULTS

The campaign has been airing throughout the Asia Pacific region.


Details

Title:
 Ibis Grandparents Commercial
Content Type:
Television Commercial
Platforms:
Television Broadcast & Online
Deliverables:
2 x 15 Second Commercials

Credits

Director:
David den Engelsman
Producer:
Brianna Ng
Cinematographer:
James Gilligan
Editor & Colourist:
James Gilligan
Client:
Accor Hotels
Agency:
ANYDOKO Creative Studios

SERVICES PROVIDED

Directing, Film Production, Aerial Film, Post-Production, Sound Mix