PICA PICA PROMO
Innovative Spanish cuisine is coming to Hong Kong.
Epicurean Group was in the process of opening a new Spanish concept restaurant in Hong Kong. The group was organising several events with the head chef throughout Hong Kong and Macau. We were asked to create coverage of the event.
Instead of creating just an event highlight video we created an online promo video for the new restaurant. We used the event to produce a social-friendly piece of work that showcases the dishes, chefs and experience of dining at the new concept.
The video was used to tease and promote the launch of Pica Pica. The restaurant has since opened successfully.